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RIM and Globe launch latest BlackBerry Curve smartphones for socially-connected consumers in the Philippines

Research In Motion and Globe Telecom have announced the launch of RIM’s latest and most affordable BlackBerry 7 smartphones for customers in the Philippines – the BlackBerry Curve 9220 and the BlackBerry Curve 9320. Designed to be both easy to use and easy to own, the compact and sleek smartphones offer BlackBerry messaging and social-centric features and apps, allowing customers in the Philippines to share life as it happens.

BlackBerry 7 Smartphones

BlackBerry Curve 9220

The new BlackBerry Curve smartphones will be available from Globe under its innovative My Super Plan, a portfolio of the most flexible and customizable postpaid plans that allow users to design their postpaid subscription based on their choice of consumable monthly amount, freebies, add-ons and devices. The BlackBerry Curve 9220 will be available for free with Plan 499 plus a P99 unlimited BlackBerry Chat subscription while the BlackBerry Curve 9320 will come free with My Super Plan BlackBerry Unli Surf Combo Plan 999. Starting May 23, the BlackBerry Curve 9220 will be available nationwide while the BlackBerry Curve 9320 will be available for online pre-orders via www.globe.com.ph/blackberrycurve.

Hastings Singh, Managing Director, South Asia at RIM said: “These new BlackBerry Curve smartphones are a great choice for customers who are upgrading to a smartphone for the first time as well as existing Curve customers who are looking for a step up in speed and functionality. They provide an amazing user experience with all the unique social networking benefits needed to help Philippine customers ‘join the conversation’ and stay connected to the people and information that matter most throughout the day.”

Peter Bithos, Senior Advisor for Consumer Business at Globe said: “We are very excited to partner with RIM anew as the first Philippine telco to bring the BlackBerry Curve 9220 and 9320 to the Philippines. The new smartphones’ rich messaging and social-centric features are best paired with our personalized and flexible postpaid plans, where we combine an exciting deal that puts together all-consumable plans, amazing freebies on top of the consumable offers, a wide array of unlimited add-on services and the latest devices under one postpaid offer. Our postpaid subscribers are also assured of a worry-free experience with the Globe Guarantee of no billshock, 24/7 exclusive access to our customer service channels, and a stronger and more reliable Globe network nationwide.”

The BlackBerry Curve 9220 and the BlackBerry Curve 9320 feature a new, dedicated BBM key that brings the power of RIM’s popular mobile social network up in an instant, making it incredibly easy to share experiences on BBM. The Facebook for BlackBerry and Twitter for BlackBerry apps are included, as well as Social Feeds 2.0, which allows users to post updates to multiple social applications simultaneously and capture updates from news sources (RSS), social apps and instant messaging apps all in one consolidated view. With BlackBerry® 7.1 OS, the new BlackBerry Curve smartphones include a built-in FM radio, and listening to the FM radio does not require a data plan or use data services. With the long lasting battery in these smartphones, customers can get up to 7 hours of talk time or up to 28 hours1 of FM radio listening or music playback with headphones.

BlackBerry Curve 9320

BlackBerry Curve 9320

The BlackBerry Curve 9320 comes with additional features including Mobile Hotspot support, which allows customers to share their mobile data connection with up to 5 Wi-Fi-enabled devices, including laptops and tablets. Its integrated camera includes a flash and supports video recording, and pictures can also be tagged with their location thanks to the smartphone’s built-in GPS.

In addition, customers of the new BlackBerry Curve smartphones can enjoy access to thousands of apps on BlackBerry App World and stay connected on BBM. They can meet new friends, share their favorite moments, or turn their favorite music into social experiences with applications such as Badoo, Beat the Intro, Nobex Radio, PicMix and Shazam.

Interested subscribers can avail of the BlackBerry Curve 9220 or BlackBerry Curve 9320 under Globe My Super Plan by visiting Globe stores nationwide, calling 730-1010 or logging on to Globe’s website. For more information, visit www.globe.com.ph/blackberrycurve or ph.blackberry.com/curve.