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Krispy Kreme fails to tickle Hong Kong tastebuds

27 October 2008 Comments

Posted by Sherwin

I love Krispy Kreme. Hot from the fryer and loaded with sugar, the Original Glazed is practically irresistible.

Unfortunately, in Hong Kong, Krispy Kreme fell as quickly as it rose.

The continuing economic catastrophe has claimed another victim with the leading American doughnut chain announcing on Monday that it is closing down all of its outlets in the city.

Government-run radio station RTHK reported that the chain, brought to Hong Kong by two Australian restaurateurs in 2006, had gone into liquidation with a creditors meeting scheduled for next month.

Krispy Kreme Doughnuts operates a chain of almost 300 doughnut shops and more than 200 smaller-format satellite locations throughout the US and in more than a dozen other countries. About 100 locations are company-owned, while the rest are franchised.

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  • I don't think there's any worry about that happening in Tokyo. When I was there in the summer there was a huge queue outside the Shinjuku Times Square outlet at all times of day and night! They obviously love their Krispy Kreme over there...
  • SherwinMarasigan
    Some say Krispy Kreme is just a fad. But the doughnut company which has been around since 1937, is more than just that, and for that matter the same is probably true with carb counting.
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